Top 5% – Social Metrics and why they are important..

Cocoa has just been awarded the honor of being a top 5% influencer by the Social Media monitoring service Kred.

Kred is one of a growing number of  Social Media metric sites. They are really useful for marketeers as they allow you to track how your social campaigns are performing as well as find the influential users in your marketplace.

By courting these influencers you can very quickly  laser guide your brand message to a large, interested audience. Most of them also offer some kind of reward system that allows you to get your product into the hands of the right type of influencers.

Other metric sites include Peerindex and the grandaddy of the bunch Klout.